According a research published by Rob Goffee and Gareth Jones in “Creating the Best Workplace on Earth”, most people would love to work in a place where they could be themselves. Where they didn’t have to spend a single moment of their time and energy making sure they put only their best self forward?

For three years Goffee and Jones went around the world, asking hundreds of executives to describe the attributes of their ideal workplace. Topping the list was an environment where people could be themselves and where the company invested in developing them (and everyone they worked with) to be the very best they could be.

Together they describe an organization that operates at its fullest potential by allowing people to do their best work.

They call this “the organization of your dreams.” In a nutshell, it’s a company where individual differences are nurtured; information is not suppressed or spun; the company adds value to employees, rather than merely extracting it from them; the organization stands for something meaningful; the work itself is intrinsically rewarding; and there are no stupid rules.

How close is your organization to this ideal? Find out by doing this « Dream Company » diagnostic. It will take only a few minutes

Dream Company Diagnostic by Rob Goffee and Gareth Jones